Parks Frontiers A warm, earthy website for safaris and Kilimanjaro treks.
Parks Frontiers and Safaris is a tour company in Arusha. We built a website for its safaris, Kilimanjaro treks and destinations, with a booking form on every tour page.
Sand, brown and burnt orange: the colours of a game drive at golden hour. The palette, the handwritten logo and large wildlife photographs make the website feel like the trip it sells.
The client
Parks Frontiers and Safaris, based in Arusha, plans wildlife safaris, Mount Kilimanjaro treks and beach escapes in Tanzania and its neighbours.
The website
Safaris are listed by length, treks by route and destinations by country, covering Tanzania, Kenya, Uganda and Rwanda. Every tour page carries its own booking form.
The design
Sarabun gives headlines and text a light, open feel. An orange enquiry button stands out against the sand-coloured background.
Inside the website
Key pages and screens
The same clear layout carries from the home page to the inner pages, and from the desktop down to the phone.
Safari page
Desktop
About us
Desktop
Home
Phone
Main sections
Home
About
Safaris
Trekking
Destinations
Contact us
Look and feel
Type and colour on the live site
The typefaces and colours that carry the brand through every page.
Aa1 typeface
Headings and body textSarabunABCDEFGHIJKLM abcdefghijklm 0123456789
#242323
#9E8777
#D15500
#04550F
#F8EFE4
Highlights
What the website does well
A few of the things we built in to help visitors find what they need and get in touch.
Booking form
Each tour page has its own booking form.
Four countries
Destinations in Tanzania, Kenya, Uganda and Rwanda.