Toria’s Pride is a local Tanzanian tour company offering safari planning, travel consultancy and activity booking. We built a direct, uncluttered website with one clear promise and one clear button.
The project
The headline makes an offer and the orange button accepts it. Charcoal, white and a single bright accent keep everything else quiet, so sending a request is never more than a click away.
The client
Toria’s Pride Adventures and Travel is a locally based tour company in Tanzania. It works with experienced local guides and offers safari planning, travel consultancy and activity booking.
The website
Five menu items cover everything: destinations, itineraries, information about Tanzania, the company and contact. Popular safaris and Kilimanjaro treks are shown on the home page.
The design
Vollkorn headlines sit over full-width wildlife photography, with Red Hat Display for menus and text. Orange is reserved for buttons.
Inside the website
The same clear layout carries from the home page to the inner pages, and from the desktop down to the phone.
Safari destinations
Desktop
Tanzania information
Desktop
Home
Phone
Main sections
Look and feel
The typefaces and colours that carry the brand through every page.
Highlights
A few of the things we built in to help visitors find what they need and get in touch.
Practical answers for first-time visitors.
The most visited parks, with photographs.
Popular safaris and Kilimanjaro treks.
Visitors can send a request from the first screen.
Services
Six services, one team. See what each one includes, or tell us about your project.
