Go Expeditions Africa A large safari website, in English and French.
Go Expeditions Africa is a Tanzania safari company offering customised tours across East Africa. We built a large, well-organised website in two languages, with safari packages, Kilimanjaro climbs and a detailed travel guide.
More than three hundred pages, and still easy to find your way. Clear menus, a calm gold and white palette and a travel guide on the home page keep a very large website simple to use.
The client
Go Expeditions Africa is a tour operator specialising in customised safaris in Tanzania and other East African destinations, along with Kilimanjaro climbs and Zanzibar holidays.
The website
Destinations, tours, Kilimanjaro, Zanzibar and useful information each have their own menu. The home page adds safari packages by category, top destinations and a guide to visas, seasons and culture.
The design
Karla is used for headlines and text, which keeps hundreds of pages consistent. Gold-brown headings and a red contact button stand out on white.
Inside the website
Key pages and screens
The same clear layout carries from the home page to the inner pages, and from the desktop down to the phone.
Serengeti National Park
Desktop
About us
Desktop
Home
Phone
Main sections
Home
Destinations
Tours
Kilimanjaro
Zanzibar
About
Useful information
Contact us
Look and feel
Type and colour on the live site
The typefaces and colours that carry the brand through every page.
Aa2 typefaces
Headings and body textKarlaABCDEFGHIJKLM abcdefghijklm 0123456789